Webcentral Blog

be proactive with website live support chat software

Written on 17 January, 2022 by Melissa Toh

Boost Your Customers’ Online Experience with Chat Brands are constantly striving to improve customer experiences.  Of course, they want to sell their products online, but it is also essential to use every opportunity to build loyalty and brand advocacy.  All businesses want their customers to be talking positively about their customer service and online experience. How Live... Read more
Categories: Small Business
create your own website with responsive design

Written on 14 January, 2022 by Melissa Toh

Important Features of a Great Website Builder Not everyone has the funds to invest in a team of designers and back-end coders to create a customised website.  But every business, however small, needs a website.  Today many website builder platforms offer you an easy pathway to create your website.  But what are the features of the best... Read more
Categories: Web Design & Content | Tags: content strategy, online marketing, web design
why you need to install an ssl security certificate

Written on 12 January, 2022 by Melissa Toh

The Increasing Need For Security – How SSL is Critical for Your Business “Over the 2020–21 financial year, the ACSC received over 67,500 cybercrime reports, an increase of nearly 13 per cent from the previous financial year.  The increase in volume of cybercrime reporting equates to one report of a cyber attack every 8 minutes……..”   Australian Cyber Security Centre - Annual Cyber... Read more
Categories: E-commerce, Security, Small Business | Tags: security
The M365 Suite and Using Collaboration to be More Productive

Written on 10 January, 2022 by Melissa Toh

The M365 Suite and Using Collaboration to be More Productive Microsoft 365 (M365 suite) is a subscription service that looks to improves the integration, security, productivity and collaboration performance of business. The Microsoft 365 apps for business offer a powerful turnkey solution for smaller businesses who want a more integrated and secure way of using Windows 10 and Office 365.... Read more
Categories: Small Business, Transformation
How to Develop a Winning Acquisition Strategy

Written on 07 January, 2022 by Melissa Toh

How to Develop a Winning Acquisition Strategy Gone are the days when customers were happy to be addressed as part of a mass audience. Today, customers are increasingly channel-agnostic. That means they are happy to engage with your business in different ways, from in-store purchases to purchases on your website e-commerce facility or even directly from a... Read more
Categories: E-commerce, Small Business | Tags: customer behaviour
Is 2022 Your Year for Online Retail Success

Written on 05 January, 2022 by Melissa Toh

Is 2022 Your Year for Online Retail Success? No one can say the travails of the past couple of years have not boosted the e-commerce business. More and more people have been exposed to the concept of an e-commerce online store. In many cases, they turned to e-business because they have been in lockdown and were not able... Read more
Categories: E-commerce, Small Business | Tags: e-commerce, online business
Why Faster Page Load Speeds Are Important

Written on 31 December, 2021 by Melissa Toh

Why Faster Page Load Speeds Are Important Everybody hates slow websites – waiting for different page elements to load – images, videos, content, and backgrounds. It can be so frustrating. The landing page speed can make or break a website. When a page has finally finished loading, you are often ready to click the back button and... Read more
Categories: Search Engine Optimisation, Web Hosting | Tags: google
is com or com au better

Written on 29 December, 2021 by Melissa Toh

Questions to Ask When Deciding Between a .com and .com.au Domain Length: 7 min read How to decide between a .com & .com.au Where are your customers based? Will you take your business global? Is your domain name available? New .au direct domains in 2022   Your domain name is your business’s online identity, it helps your clients find your business.... Read more
Categories: Domains, News, Small Business
how to future proof your business organisation

Written on 27 December, 2021 by Melissa Toh

How to Future Proof Your Business “Any company that can’t imagine the future, won’t be around to enjoy it.” CK Prahalad Decades ago, the pace of change was slow enough that the future seemed a distant prospect. The car people were driving would still be around next year. Technology lasted for years instead of weeks. Companies... Read more
Categories: Small Business, Transformation | Tags: business
diy small business bookkeeping

Written on 24 December, 2021 by Melissa Toh

The Truth Behind Successful DIY Bookkeeping For the owners of a small business, time is of the essence. Flying solo or with a small team, business owners need to cover many bases. One of those bases is financial record keeping or small business bookkeeping. If your accounting and bookkeeping records are current and accurate, chances are... Read more
Categories: Accounting & Finance, Small Business | Tags: accounting software