Attract new customers where they're spending most of their time online with our managed search marketing services (PPC and SEO Services), and raise awareness of your business, increase website traffic and get affordable leads.

Want to be found on Google and other search engines? Request a consultation

We can do all this, so you can focus on your business

  • We research the keywords
  • We set up your account
  • We manage your campaigns
  • We analyse your rankings
  • We optimise your search engine marketing

What is search engine marketing?

Search engine marketing diagram

1. Search engine optimisation (SEO)

SEO refers to the process of optimising your website to get placed higher in the organic search result listings of search engines. Over 64%* of website traffic comes from the organic listings, as searchers' eyes are drawn to these results first. Think of how you would use a search engine, your first question is "what is the top ranked result for my search?". The goal of SEO is to get your site to show up as close to the top as possible.

Getting on the first page of Google won't happen overnight, but requires ongoing focus and technical expertise from an expert SEO company like WebCentral. It can take a few months to get there, but it's worth the effort — once there and if properly maintained, you will enjoy sustained traffic and reap long-term results.

* Source:

2. Pay Per Click (PPC)

In addition to organic listings, search engines such as Google offer businesses the opportunity to pay for premium advertising spaces at the top and sides of their search results.

Advertisers only pay when someone clicks on one of their ads and visits the advertised website — this is why it's called 'Pay Per Click'. The benefit for you, the advertiser, is that you only pay for success — that is, when someone visits your site. Therefore, it is a very measurable, controllable and cost-efficient form of advertising.

PPC will deliver immediate, highly targeted results — fast. As soon as your ads are placed, and if properly maintained, search engines will start displaying them for thousands of people to see.

Choose the solution that is right for your business

Search Engine Optimisation

Increase traffic from Google, Bing and Yahoo

Raise the local profile of your website in Google and other search engines. Get a detailed analysis of your current site, extensive keyword research and ongoing SEO work, to increase organic and local search traffic with the help of an expert SEO consultant.

Pay Per Click Advertising

Get targeted traffic to your site with PPC advertising

Increase your online visibility with our PPC solutions to get your phone ringing. Target the keywords your customers are searching for, get more clicks and track your ROI with our professionally trained PPC consultants. 

Let us devise a strategy that works for your business

Request a consultation

How our managed solutions have helped

“Very fast service, and we are pleased with all the elements of our new website.”

Grant Milburn, Paraphernalia Homes

“Very impressed with the professionalism of your service and would definitely recommend!”

Ravi Singh, Australian Building & Pest Management

“Extremely happy with our website project and managed social media campaign.”

Bob Whitlock, Manafry®, Mobile Filtration Services

Why choose managed search marketing?

The search marketing landscape is constantly changing and it's hard to keep up to date on the latest best practices to maximise success when you're running a small business.

Our online marketing team based in Sydney and Melbourne, have years of experience in search marketing. Each of our SEO packages includes all the tools, expertise and reporting to promote your business at an affordable budget.

We enable small businesses to reach potential customers with an easily measurable return on investment.

Request a consultation