Tag:
online marketing
Written on 05 September, 2016 by James Baylis
7 SEO hacks for startups You've just started your business and built an online profile, so now it's time to get visitors to your website. SEO is a great medium to exploit for any business, especially startups that lack funding or have no marketing presence. Want to tackle your SEO strategy? Try these 7 SEO... Read more
Categories:
Search Engine Optimisation | Tags:
online business,
online marketing,
search engine optimisation,
seo
Written on 23 May, 2016 by James Baylis
What do SEO companies actually do? To answer the question put forward in the title, quite simply SEO (search engine optimisation) companies help businesses create a powerful online scent. This scent then attracts consumers to the business using search networks such as Google, Yahoo and Bing. While a rather simple analogy, the steps an SEO company... Read more
Categories:
Search Engine Optimisation | Tags:
online business,
online marketing,
search engine optimisation,
seo
Written on 09 May, 2016 by Verity Meagher
5 fatal errors when choosing a domain name With the rapid growth of online marketing, your domain name should be considered the foundation of your business's online presence. It's the first thing customers look at when they land on your site, and the closer it is to the name you use on all your social media platforms and... Read more
Categories:
Domains,
Small Business | Tags:
domain names,
online business,
online marketing,
small business
Written on 11 April, 2016 by Verity Meagher
Social media marketing - go organic or pay to promote? With more than 60% of the entire Australian population using social media, it's become one the best places for local businesses to reach their target market. This can clearly been seen by the rapid adoption of social media by small, medium and large Australian businesses. There's no question that social... Read more
Written on 09 February, 2016 by Verity Meagher
Grow your business by choosing the right web hosting service Your website is an important part of your business and its growth. Done properly, it can help you become bigger and more successful. Done poorly, you'll find it a constant source of headaches and problems that hold you back or cause permanent damage to your reputation. Flexibility lets you expand... Read more
Written on 03 January, 2016 by Lisa Shannahan
What the Internet of Things means for marketers From smart fridges to lighting systems, everyday objects are moving into the future and syncing to the web. As more technology starts communicating with the online world, marketers will be challenged to create new ways to reach clients and enjoy the opportunities offered by the Internet of Things (IoT). Unleashing the potential... Read more
Written on 27 December, 2015 by James Baylis
How to build brand excitement in B2B There are some big-name brands who've really hit the nail on the head when it comes to exciting campaigns – Red Bull, Nike, Coca-Cola, Virgin and Intel, to name a few – but that's not to say they’ve cornered the innovative ideas market. Every brand has the opportunity to inject... Read more
Written on 13 December, 2015 by Karen Lam
Checklist for building a website Setting up a new website may involve more pieces than you think. From deciding on the goal to marketing it to potential customers, building a website takes some planning. To make things easier, we’ve created a checklist of elements to consider when investing in a new website to ensure you... Read more
Written on 06 December, 2015 by Lisa Shannahan
The social media platforms that rocked (and flopped) in 2015 The number of people signing up for social media sites and the time they spend on them is increasing every year, but as with any popular trend, some sites are going from strength to strength while others are fading and flopping. Knowing which sites are on the up is vital... Read more
Written on 15 November, 2015 by Verity Meagher
5 factors killing your conversion rate If you're unhappy with your conversion rates and wondering why they're not as high as they could be, there's a chance you're falling foul of one of these five conversion killers. 1. Not allowing social media logins These days, web users are social beings, and many have multiple social media... Read more
Categories:
Web Design & Content | Tags:
customer behaviour,
online business,
online marketing,
web design